Welcome to BENCHY! 💜

In our jobs and fields of expertise, we are often required to hyper-focus.

Deeper knowledge is crucial and challenging—how can we keep our thinking constantly fresh? Who hasn't experienced “writer's block” during work hours? It's part of BENCHY's DNA to believe that the more diverse our overall references are, the better outcomes we will have in our own domains.

✨That is why we compare to inspire✨

In the kitchen, tasting the same recipe made with different ingredients helps us create better dishes. In outdoor painting, comparing each brushstroke to the sky transforms the quality and realism of what we see on the canvas.

BENCHY was created to expand our references.

A monthly newsletter that seeks to amaze by showing how similar problems can be solved with different approaches. Technology, product, and content marketing are at the core of our approach.

Our objective is to expand inspiration by looking at different solutions. Our idea is about uncovering unique perspectives within similar areas that can reshape our approach within our own fields of expertise.

📩 Got suggestions or topics you'd like to see? Share your thoughts with us—we'd love to hear from you: benchy@feedthealien.com.